| Better Motion Group was founded in 2007 as a product design and manufacture company in Newmarket, ON. Manufacturing moved to Aurora, ON in 2009.
Purpose: To deliver ideas as better products.
|
|
|
| Steven J. Coates, P.Eng
President and Founder While Steve hates to be labelled as an “inventor,” he proudly accepts the mantle of “entrepreneur” and has been one since graduating in 1982 from the University of Toronto with a degree in mechanical engineering. He spent 10 years building a petrochemical construction business, managing the Alberta division while always innovating equipment and techniques in that field. In 1992, he moved back to Ontario and started KingsnoProjects, where he developed and patented a leak detection system for storage tanks. In 2002, his engineering skills were put to the test by switching fields completely to manage the engineering department of a Tier 1 automotive supplier. With the meltdown of that industry in 2007, he founded Better Motion Group with his son, Andrew, and brought to market the Hiker adult tricycle, a pet project that Steve had been working on for a decade. While moderately successful, the customer interaction exposed the need for a rethink of chair mounted exercise equipment. This led to developing and patenting the P44 Stepper. Steve has been married to Wendy for 27 years and has two daughters, Amanda and Candace, as well as Andrew. |
|
|
| Andrew Coates
Manager, Marketing and Sales Andrew is a graduate of the Professional Writing program at York University. While he did not take after his father in the maths and sciences, growing up with new “innovations” around the house all the time left an indelible mark on the boy. Recognizing that entrepreneurial fire inside of himself, Andrew jumped at the chance to be part of a start-up with his dad. Being able to communicate the very technical advantages of Hiker, and now P44, to the public makes Andrew one half of a great team. |

